Brand Activation

Content Marketing to elevate Good Business

A holistic approach to telling your brand story wherever you meet your customer.

Content Strategy | Email Marketing | Social Media | PR | Art Direction | Website Copy | Launch Copy | Media Releases 

Branded content,
aimed for the heart and amplified.

If you’re not creating content, you’re not marketing.

Content marketing is the vital elixir that helps people discover your brand, then engage, delight and nurture them. More than just posting pretty pictures on Instagram, it’s the ultimate inbound marketing power move.

Get your brand seen, heard and trusted. 

content marketing 

Unlock the power of your brand story

Without a meaningful strategy, your content is just noise.  With one, you've got a recipe for icon status!

That's why we pass every brand story through our moral and content compass to unearth the most potent marketing ecosystem and content choices for your business and goals.

Then we design a customised Content Strategy to give your customers a thought-provoking brand experience at every stage of their decision-making journey and wherever you meet them. 

The result? Ignited brand visibility and greater connection (and that means more people wanting to follow, buy from and talk about your brand). 


email marketing

Maximise your
brand potential

Want to show your subscribers what iconic customer service looks and feels like?

Stop sending personality-void canned emails. and start solving your customers' problems, delivering on promises, sharing your wisdom and gifting discounts. 

From sophisticated automated sequences, to thoughtful email marketing campaigns, Muse State can help you master the one marketing strategy that consistently delivers higher ROI than any other.

Shift your
Social Mindset

Social media success isn't just about scroll-stopping content. It's about genuine, intimate connections. And, like any good relationship, that's a two way street. 

Our Social Media Strategies combine organic and paid approaches to help you meet your people where they are, listen deeply, and engage with them on what matters. 

They show you the way to aligned, save-worthy social content and authentic engagement that creates deep, powerful connections so you can grow and serve your community. Because community + conversations = conversions. 

Time to set your social media in motion? We can help you get real and connected. 

social media marketing


Win headlines. 
Score media coverage

Do you know what's behind every successful media pitch? A solid, relevant, brand story.

PR is a powerful reputation builder IF you can get the cut-through. When fuelled by the right narratives, angles and media targets, it’s one of the best (and low-cost) ways to make your brand famous.

From thought leadership to human interest, product launches and crisis management, Muse State can help you formulate the messages, nail the pitch and break into the media spotlight.

what they're saying:

“I've referred several clients to Muse State for website and brand copy, and the results have always been fantastic. If you're looking for engaging, on-brand content, Muse State is the partnership you need."

“Working with Muse State as a partner has been an absolute pleasure. Their deep understanding of the digital landscape, remarkable ability to translate creative concepts into impactful digital solutions, and attention to detail ensure every project we've worked on together has been a resounding success.

what they're saying:

“I've worked with Meagan at Muse State on a number of projects now. Her approach is sensitive, intuitive and always creative. I am always amazed at her ability to both capture and communicate the client's vision for the brand in a way that is unique, considered and effective. In a world full of cookie cutter copy, Meagan's words truly stand out. I highly recommend her!

what they're saying:

you can't afford to blend in


Summon the Muse

Find out how our content marketing services can get you seen and wanted. 

Book a discovery call